Tree Tests

Validate and optimize your information architecture.

Everything you need

Run a tree test, analyze results and make confident recommendations.

Remote or in-person
Your participants will have a great experience anywhere, whether they use their own device or your usability lab station.
Quick setup
Have your test up and running in minutes, regardless of your research experience. Easily customize the welcome and thank you text.
Visual breadcrumb paths
See how many participants took the same path for a given task to identify what's working (and what isn't).
Allow task skipping
Let participants skip tasks to reduce abandonment and automatically calculate direct/indirect skips in your success scores.
Moderated or unmoderated
Participants can complete studies entirely on their own, or with you moderating (in-person or via Zoom, etc.)
Done-for-you analysis
Success scores and time on task are automatically calculated in real-time at the aggregate, task and participant level.
Manage invidual results
View each participant's results and easily exclude or delete when needed.
Custom branding
Add your logo to the participant experience and sharable reports, and hide the UX Metrics link on thank you pages.

Take it for a spin! Try a live demo and see a real report.

Easy as 1-2-3

Set up and launch a tree test in minutes, whether you're a complete beginner or a seasoned UX research expert.



Add your tree, create participant tasks, and set correct answers.



Invite participants to your study by providing them with the included shareable link.



Analyze the results and share confident recommendations with your team and stakeholders!

Set up your first study